Tito Ortiz Fired From Celebrity Apprentice

Tito Ortiz goes down without a punch. Donald Trump delivered the Knock out blow “You’re Fired!” to Tito on the latest round of Celebrity Apprentice airing 2-28-08. Here is a recap.

1. This week on the hit reality show, CELEBRITY APPRENTICE, we see returning members of team HYDRA after Marilu Henner was fired. Carol Alt, Lennox Lewis & Piers Morgan now comprise the team. Winning PM, Stephen Baldwin of team EMPRESARIO is delighted to deliver a 2nd check to his charity. He phones his mother to tell her that the CAROL M.BALDWIN BREAST CANCER FUND will be receiving a check for $20,000.00 because of the efforts of him and his team mates, Tito Ortiz, Trace Adkins and Omarosa. Stephen has been Project Manager twice and won both times.The task for the two teams this week is an assignment that combines REDBOOK Magazine and DIAL Soap. Dial Soap is promoting a new product line using Yogurt for smoother looking skin and the ad will appear in Redbook Magazine. The Editor of Redbook and GM and VP of Marketing for Dial will judge the 4 Page Photo-torials created by each team. PM for HYDRA is Carol Alt and for EMPRESARIO it is Tito.
2. Carol is clearly the most logical choice but with the supposed marketing background of Omarosa she should have been the most expert for this task. Also being the only woman on the team. She steps forward then backs away basically throwing the hot potato to Tito.Both teams meet with the execs first to find out what they are looking for in the ad.
   To HYDRA they say they want to appeal to their demographic which is women on the average age of 37. They impress the importance good taste, appeal to women and are willing to accept a bit of edginess. To team EMPRESARIO they said they appealed to a great many women who are interested in the country scene, family values and good branding. Although the executives from Dial and Redbook described different requests to the teams they were consistent in telling both teams the demographics of their readers and that creativity, branding and their product message were all important aspects of the project.

   HYDRA takes a brief minute to brain storm and Piers insists that Carol is the perfect example of a woman of a correct age to promote the product line. Even though she is hesitant at first she is finally swayed by Piers and is glad she went along with him. If you want something done right often times you need to do it yourself. Piers takes care of the text and layout, Lennox directs the photo shoot and of course Carol does what she does best, model. The photos are amazing. They basically chronicle typical moments in a woman’s life from her morning shower, cradling her baby and finally making time for the important man in her life. The final photo has a bit of an edge to it because the male model looks to be nibbling on her shoulder. Quite mild in some places, but perhaps a bit racy for the folks in the Bible belt portion of the country. If the average viewer of this magazine is 37 surely they know the likelihood of a romantic moment between an adult woman and her man.

   EMPRESARIO has a rocky start as Tito stumbles at the gate as PM. Stephen and his high powered style go into full throttle as he begins inserting his visual concept. Omarosa sits by quietly to let Tito flounder and Stephen take control thinking that if things go south and they lose, the two guys will be up for elimination. One for doing nothing, the other for doing too much. Trace remains quiet as usual until Stephen determines that he would make a great impact on the female readers if he was photographed for the ad. Everyone agrees that this would work. There is a lovely young female model that is used for the close up photo with the product and then on another page is a photo of Trace while he appears to be singing with his guitar as the model soaks in a tub of Dial Soap. Omarosa thinks it is too tame and not appealing enough to the female readers. She sets up another photo shoot using 2 shirtless male models placing an additionally shirtless Trace between them strumming on his guitar. She, along with all the other women at the shoot were drooling over the tall country crooner with a bare chest! In the end Stephen, the uber-Christian determines that it is a bit too risky to put in the photo of the half naked men and pulls it from the ad. Again, a decision that should have been made by Tito the PM, not Stephen.

   Both teams make their presentations to the Executives. Piers is the spokesman making the pitch for their photo-torial and does an exceptional job. Tito attempts to pitch his team’s promotion and steps on his tongue over and over again. The execs make their decision and both teams enter the Boardroom feeling confident in what they have created.
   Donald likes both campaigns but informs the group that it is indeed HYDRA who is the clear winner. Carol did a great job and it is believed that even the women living in the mid-western states can handle the visual of seeing a playful couple in a semi intimate situation. Carol’s charity in honor of her brother will receive a cash donation. The charity is called THE TONY ALT MEMORIAL FUND. The ad by EMPRESARIO while it had great photos did not remain consistent and deliver a message the client was happy with. Since there are only 4 remaining members of EMPRESARIO Donald has them all stay and asks each of them who they thought should be fired.
   They all throw each other under the bus and in the end it is the PM who takes the killing blow. Donald delivers his now famous “You’re Fired” to Tito Ortiz. Before Tito departs Donald Trump reaches into his own pocket to donate $50,000.00 to be given to Ortiz’s charity, the ST. JUDES CHILDREN’S RESEARCH HOSPITAL. Daughter, Ivanka is filled with pride over seeing the wonderful generosity of her father. Trump is a true fan of the young fighter and encourages him to expand his horizons.

   The teams are now down to three people each and Piers feels that he is on a dream team. Omarosa is still riding her broom and just looking for ways to annoy Piers and his team mates. My hope is that Carol Alt will be the remaining woman and hopefully the final winner so that she can completely disprove all the nasty things Omarosa came at her with early in the season. Omarosa was foolish to not recognize the seasoned business savvy in Carol Alt. Irony would be for Carol to drop a house on Omarosa as her striped socks rolled up under it

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Tags: Celebrity Apprentice, Tito Ortiz Apprentice

Omarosa was exited that she would not longer have to work with Piers last night on Celebrity Apprentice. After Donald Trump fired no one last episode, he assured the celebrities that one of them would be sent packing.

For their project this week each team had to make a sales pitch for QVC. Which ever team made the most money from their sales won the challenge. Stephen is the project manager for Empressario and Marilu is the project manager for Hydra.

Marilu is VERY enthusiastic about her product which is a step latter that also acts as dolly. She will present the product in their 10 minute production.

Trace is chosen to present an electric vacuum. They also decide to give customers the option of the Easy Pay plan meaning they can make five payments over the course of several weeks.

Marilu talks way too much during her presentation. Trace is the opposite and is very calm during his.

Back at the board room it is announced the Empressario wins the challenge. Marilu decides to take Pier and Lennox to the board room where one of them will be fired. Trump asks her why she didn’t bring Carol as the model worked with QVC for five years and claimed she didn’t know of the Easy Pay plan which could have helped them win.

Marilu attempted to throw Lennox under the bus for “sleeping” but Trump lays all the blame on her. “Stop talking so much! I think that’s why you lost – you talk too much!” said Trump. “It hurts me to say this, but Marilu, you’re fired…now get the hell outa here.”

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The Donald: You’re fired James Sun

Seattle Internet entrepreneur James Sun, who lost in the final round of the reality TV show “The Apprentice” on Sunday night, writes in his blog that he was “confused” and “completely dumbfounded” by the mysterious reasons Donald Trump gave for his firing.
P-I contributor Maureen Moriarty agrees that Sun deserved a better explanation, writing in today’s column that it “isn’t good policy to leave someone wondering why he or she was fired.”

Sun, the odds on favorite to win “The Apprentice,” says he has received over 300 e-mails from people wondering what happened. The 1999 business graduate of the University of Washington comes to the conclusion that he may have been punished for mentioning the name of his Internet startup, Zoodango.com, during the live finale. Sun said it was a subconscious decision to name Zoodango, writing that it is “just part of my every day speech.” He writes:

    During the finale, I made a subconscious decision to choose my life today over the life that Trump’s new job could offer. Not that Trump’s deal isn’t great… It’s a phenomenal opportunity to work with Donald Trump making $250K. It just wasn’t for me this time around.

Mentioning his Internet startup on live TV did have an impact. Sun says that traffic spiked by 900 percent on the night of the show, crashing the servers.

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